Purple Lion Media (PLM), is a full service broadcast television and corporate video production company, well versed in producing high-end branded content.

We help you to tell your story, whatever it may be. We understand that not all video projects are the same. As such we will guide you through every step of the production process to give you the best experience possible. It all begins with listening to your needs and then translating those needs into a concept that best represents you, and or your company. Our goal is to make you look good, whether that is your customer, shareholder, or supervisor.

Founded by Joi S. De Leon, an award-winning news and newsmagazine editor/producer. With over 20 years in the broadcast and corporate arenas, she has collaborated with Dan Rather, Barbara Walters, and Diane Sawyer who frequently requests her. She was lead editor on special broadcasts, such as the 2015 “Bruce Jenner interview”, which was awarded the Alfred I. duPont Award, widley-considered the broadcast equivalent of the Pulitzer Prize. In addition, Joi has numerous national and regional Emmys, and in 2020 received the George Peabody award for her work on the Breonna Taylor story.

On the corporate side, Joi has worked with the FBI, AUTM, Aventis Pharmaceuticals, and Johnson & Johnson, where she created external company ID videos, internal communications, video content for annual shareholder meetings, external public relations events, and company historical videos.